Brand identity & illustration

Malaaz ملاذ

Malaaz — Arabic for “haven” — is a full identity built on Bedouin storytelling. A calligraphic wordmark anchors a system of stamp-like icons (the tent, the fire, the sayal tree, the fox, the camel), set in olive, sand and ink on paper that feels like it has crossed the desert to reach you.

Role: Brand designer & illustrator
Scope: Identity, icon suite, stationery, guidelines
Field: Branding studio

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